Dana Whittaker Elected to Second Term as NSDCAR Director


Pacific Sotheby’s International Realty would like to congratulate Dana Anderson Whittaker, Manager for the company’s Carlsbad office, on her election to serve for the second term as an NSDCAR Director for the Central Coast.

Dana is a strong advocate for NSDCAR and strongly believes that the Association is committed to helping brokers and agents build, expand and protect their business. “I love being able to serve our industry and our community,” says Whittaker. “Getting involved and giving back to your profession by helping others will lift you up, inspire you and open doors to meet the right people who can help you.” 

Pacific Sotheby’s International Realty’s Carlsbad office is located at 5825 Avenida Encinas, Suite 101/102, Carlsbad, California 92008. Office telephone 858.777.9817.


Dana Whittaker Profiled by NSDCAR


She Knows How it Feels to be Scared

You might know Dana Whittaker who is serving as a 2017 NSDCAR board member representing the South Coast District. She is in her second year on the board. “Getting involved and giving back to your profession by helping others will lift you up, inspire you and open doors to meet the right people who can help you,” Dana said. “I wouldn’t have my position today if it wasn’t for NSDCAR.”

Dana serves as Carlsbad Sales Manager for Pacific Sotheby’s International Realty. She has a true passion for coaching and consulting agents, teams and sales offices. She is certified as an Advanced Professional Coach by Quantum Leap Leadership. Many of Dana’s clients have become some of the most successful agents in the industry.

But did you know that Dana, in her 20s, sold animal hospital architectural services when she lived in Las Vegas? “I worked as a hostess at various conventions, and modeled a bunch of different things, from surf apparel to sunglasses,” Dana said. “One of my favorites was a veterinarian convention and an architect hired me to talk to vets about building animal hospitals. The vets would walk into our booth and try to trick me and stump me with questions, but I had read the brochures and I knew the answers, which helped the architect get more business.”

Dana moved to San Diego at age 7. She graduated from Helix High School (class of 1992) and from San Diego State University with a bachelor’s degree in English. In 1998, she moved to Las Vegas with some friends. A year or so later, a friend recommended enrolling in a real estate school. “My intention was to learn about real estate so I could make money as an investor and not get ripped-off by agents,” Dana said. “Instead I became a sales agent and did very well at the start until 9/11 happened (on Sept. 11, 2001). Overnight, everything changed. The market came to a screeching halt. People in our office, which had been the number two Century 21 office in the world, were now struggling to make their house and car payments without escrows closing.”

Then, one day, Dana went home and found a notice of default tacked to her front door. “I know how it feels to be scared, I’ve been there at the lowest point,” she said. “I decided right then that I would do whatever it takes to make it in this business. Excellence is not an act, but a habit. So, I made cold calls and pounded the pavement in high heels in 120-degree weather and eventually saved my house. It was several months later, in February 2002, when I finally got my next closing.”

A few years later, in 2009, the recession hit, not long after Dana had decided to go into real estate coaching on a full-time basis. “The Vegas real estate market tanked again and that time I used survival skills I learned from my step-dad, who had served as a Navy Seal,” Dana said. “It was hard, but I helped our agents get their lives back. Some of them reinvented themselves with REO and short sales. Others were able to build new foundations for themselves. It wasn’t easy, but we made it through with a warrior mindset.”

In April 2011, Dana and husband Chris moved to San Diego to be closer to family. They got married in Maui, Hawaii. “It was supposed to be just a vacation, but then Chris proposed on Saturday and, four days later, we got married barefoot on the beach at sunset, it was beautiful,” Dana said. Today, Dana and Chris are raising two children, a son age 10 and daughter age 5.

After arriving in San Diego, Dana worked as a vice president for an independent brokerage in Carlsbad. There, she helped grow the office from 30 to about 100 agents, and increase sales by 431 percent over two years. In June 2016, she joined Pacific Sotheby’s International Realty. “I work today with an extraordinary local team of people who are passionate about real estate and generously support our agents,” Dana said.

Dana is a strong advocate for NSDCAR. “First and foremost, our Association puts the interests of the brokers and agents as the top priority,” she said. “We are committed to doing the right thing, even when it’s unpopular. There is a willingness to do whatever it takes to help agents build, expand and protect their business.”

Pacific Sotheby’s International Realty Celebrates Opening of New Carlsbad Office



On Wednesday, September 28, 2016, Pacific Sotheby’s International Realty celebrated the grand opening of their new Carlsbad office located at 5825 Avenida Encinas. The celebration included an official ribbon cutting ceremony with special guest Carlsbad Mayor Matt Hall as well as office tours, raffle prizes, hors d’oeuvres & beverages.

“Pacific Sotheby’s International Realty is thrilled to be open and growing in Carlsbad,” says Dana Whittaker, Carlsbad Office Manager, Pacific Sotheby’s Realty. “Carlsbad is an incredible beach city with a close-knit family feel with a strong economy due to local industries focused on life sciences, action sports, clean technology and information and communications technology. We look forward to representing Carlsbad, Oceanside, Vista and San Marcos area home buyers and sellers with extraordinary service, experience and the global marketing power of the Sotheby’s International Realty brand.”


Pacific Sotheby’s Realty Regional Manager Don Conley, Carlsbad Mayor Matt Hall, Carlsbad Office Manager Dana Whittaker, Pacific Sotheby’s Realty President Nyda Jones-Church, Pacific Sotheby’s Realty CEO Brian Arrington

The 7,400 square foot contemporary office is designed to offer agents and clients a light, bright, high-energy space in a highly visible and easily accessible location. The office utilizes the latest in technology and marketing along with a supportive management and staff, offering agents an exceptional work environment.

Pacific Sotheby’s International Realty’s Carlsbad office serves the areas of Carlsbad, La Costa, San Marcos, Oceanside and Vista. The office has already attracted some of the area’s top agents who are excited to provide their clients and the community with the world-renowned services and luxury market expertise of the Sotheby’s International Realty brand.

Pacific Sotheby’s International Realty provides its agents and their clients with extensive marketing programs and targeted local, national and international media partnerships to ensure a successful property sales experience. The company offers exclusive Sotheby’s International Realty marketing, advertising and referral services designed to attract well-qualified buyers to the company’s property listings. In addition, the partnership with Sotheby’s auction house promotes real estate referral opportunities with auction house clientele.

For a personal tour of the new Carlsbad office or to find out more about the opportunities to join the Pacific Sotheby’s International Realty team, please contact Dana Whittaker, 760.618.1460, dana.whittaker@pacificsothebysrealty.com

To view all the photos from the Grand Opening Celebration click here: PSIR Carlsbad Grand Opening

Pacific Sotheby’s International Realty: Focus on Community

OLYMPUS DIGITAL CAMERAMaking a Difference in the Community, Pacific Sotheby’s Realty volunteers Trevor Valenzuela, David Johnson, Jane Jones (with San Diego Funding), Diana Fields, Michelle Sargent, Samantha Goldenhersh, Dana Whittaker, Afshan Rahmati and Ilana Huff

Members of Pacific Sotheby’s International Realty’s Carlsbad, Encinitas, Del Mar and Inland Corridor offices recently participated in a community service project in support of Solutions For Change and Solutions Farms, a nonprofit organization dedicated to solving the problem of family homelessness within the communities of San Diego.

The Pacific Sotheby’s Realty team worked at Solutions Farms in Vista. Solutions Farms is an innovative aquaponics farm that serves as a learning platform to provide real-world experience, and help residents of the program acquire and refine skills, ultimately leading to greater career success. Profits from the farm are re-invested into its programs, so each generation of residents helps the next.

 “This is one of the most incredible non-profit organizations that I have ever come across,” says Dana Whitaker, Sales Manager, Pacific Sotheby’s Realty. “They use a multi-tiered approach to finding sustainable solutions for homelessness and have helped hundreds of families in San Diego completely and permanently transform their lives.”

OLYMPUS DIGITAL CAMERAPacific Sotheby’s Realty’s Dana Whittaker with Solutions For Change’s Chico Goff, Alejandra Olmos and Kevin Gorham

For more information and to find out how you can get involved visit solutionsforchange.org