Pacific Sotheby’s International Realty is proud to announce the launch of Promote, the company’s exclusive AI (artificial intelligence) driven digital advertising platform.

What does that mean for our clients? Promote allows us to target the right people, at the right time, with the right message, to ensure more qualified homebuyers are seeing their homes.

Promote automatically generates the correct target audiences for digital marketing campaigns to ensure our listings are seen by the right people online. By constantly monitoring websites, social media and Google accounts, we are able to understand what kind of people are looking at what kind of properties and match them to our clients’ homes.

Promote automatically places advertisements on the Google Display Network, one of the largest advertising platforms in the world. National news and media outlets, blogs and local papers are all part of the ever-expanding network. Promote automatically selects the websites that attract the right target audiences for each Pacific Sotheby’s International Realty listing, and chooses the advertisement formats that fit each specific website the best.

Promote allows our agents to provide their clients with live reports to visually see what target audience has been targeted, what ad variety works the best, what network works the best, and share these results with their clients online. The Live Report scales to any mobile device, laptop or desktop computer – no installation needed.

In these uncharted times, there are more people online TODAY than ever before homebuyers included. Pacific Sotheby’s International Realty agents are working at full capacity leveraging our technology to ensure our clients are supported with our extraordinary level of service. To get your home in front of the right buyers, at the right time, with the right message using Promote, contact one of our experienced agents.

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